Anhand eines konkreten Beispiels wird in kleinen Teams eine PR-Konzeption in Ansätzen erarbeiten. Es geht um die strategische Ausrichtung, aber auch um die Benennung der einzelnen Elemente der PR-Arbeit, ihrer inhaltlichen Konkretisierung und möglichen Umsetzbarkeit.
Referent: Prof. Dr. Hans Scheurer, Dozent für PR- und Kommunikationsmanagement am Campus Köln
Information on participating / attending:
Anmeldung: http://www.mhmk.de/studieninteressenten/infoveranstaltungen/anmeldung/details/38...
Date:
05/19/2010 18:00 - 05/19/2010 20:00
Event venue:
Richmodstraße 10
50667 Köln
Nordrhein-Westfalen
Germany
Target group:
Students
Email address:
Relevance:
regional
Subject areas:
Media and communication sciences
Types of events:
Entry:
05/12/2010
Sender/author:
Jessica Schallock
Department:
Hochschulkommunikation
Event is free:
no
Language of the text:
German
URL of this event: http://idw-online.de/en/event31380
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