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06/27/2016 - 06/28/2016 | Berlin

Decoding Digital: Building a Digital Strategy

This program will help executives address the key questions of where, when, and how to invest in digital. Participants will gain a thorough understanding of the impact of digital technologies on organizations and the competition. The program will establish a frame of reference for considering digital in a strategic context, provide a language to discuss opportunities and challenges, and present a toolset to aid in crafting a digital strategy.

Without doubt, information technology is one of the biggest disruptive forces confronting organizations and their leadership teams today. It is not just large organizations but organizations of all sizes, including the public sector, that are being impacted by the inexorable advances in technology. Most businesses today are – or, at least, are becoming – digital businesses.

It seems that no industry is immune to the realities in which business models, business processes, value propositions, customer experiences, products, services, and management practices have been, or are being, transformed by the internet and other digital technologies. It is therefore paramount that all organizations have a strategy that clearly maps out how the organization plans to leverage digital technologies. But how do you go about building this strategy? What should such a strategy contain? And who should be responsible for developing this strategy?

Information on participating / attending:
Target audience: Executives focused on helping their organizations embrace digital technologies, both operationally and strategically.

Tuition: 1.800 EUR

Date:

06/27/2016 09:00 - 06/28/2016 17:00

Event venue:

ESMT European School of Management and Technology GmbH
Schlossplatz 1
10178 Berlin
10178 Berlin
Berlin
Germany

Target group:

Business and commerce

Email address:

Relevance:

transregional, national

Subject areas:

Economics / business administration

Types of events:

Seminar / workshop / discussion

Entry:

03/30/2016

Sender/author:

Bianca Schmitz

Department:

Corporate Communications and Marketing

Event is free:

no

Language of the text:

English

URL of this event: http://idw-online.de/en/event53831

Attachment
attachment icon Leporello Decoding Digital

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