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01/26/2021 - 01/26/2021 | Wiesbaden

Markenikonen im 21. Jahrhundert: Ludwig Hohlwein

Virtuelle Diskussion mit Expertinnen und Experten aus der Hochschule RheinMain sowie dem Kurator der Ausstellung "fatal genial" zur Relevanz des Wirkens von Ludwig Hohlwein (1874–1949) für die Markenwelt von heute.

Diskussionsteilnehmer:

Prof. Dr. Dennis Albert, Professor für Marketing Management, Hochschule RheinMain

Prof. Dr. Theo Steiner, Professor für Designtheorie, Hochschule RheinMain

Hans-Georg Böcher, Kurator der Hohlwein-Ausstellung und geschäftsführender Vorstand, Deutsches Verpackungsmuseums, Heidelberg

Moderation: Prof. Dr. Dr. Alexander Moutchnik, Professor für Medienwirtschaft und Medienökonomie, Hochschule RheinMain

Information on participating / attending:
Anmeldung unter https://www.impact.hs-rm.de/hohlwein

Date:

01/26/2021 18:30 - 01/26/2021

Event venue:

online
Wiesbaden
Hessen
Germany

Target group:

all interested persons

Email address:

Relevance:

transregional, national

Subject areas:

Art / design, Media and communication sciences

Types of events:

Exhibition / cultural event / festival, Seminar / workshop / discussion

Entry:

01/08/2021

Sender/author:

Johannes Eickhoff

Department:

Hochschulkommunikation

Event is free:

yes

Language of the text:

German

URL of this event: http://idw-online.de/en/event67683

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