Weil die Kosmetikbranche keine einheitliche Sprache für die Bewertung kosmetischer Mittel nutzt, entwickelte das Sensoriklabor des ttz Bremerhaven das „FeelWheel“. Hierbei handelt es sich um ein Haptik-Rad mit festen Begriffen für eine einheitliche Sprache und Methodik zur sensorischen Bewertung. Das Rad ermöglicht eine umfassende Bewertung von Cremes, Lotionen, Milch und Salben.
Grafik: ttz Bremerhaven
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