idw – Informationsdienst Wissenschaft
Nachrichten, Termine, Experten
Nachrichten, Termine, Experten
PRESS RELEASE – Team of Cologne Business School Students Honors Best Exhibitors at the ITB in Berlin
Once again, as part of the ITB 2015, a team of Tourism majors at the Cologne Business School will be evaluating each of the 11,000 exhibition booths at the trade show during the fair dates for visitors. Using a sophisticated set of criteria, the students will distinguish the best exhibitor within the
Best Exhibitor Awards ceremony on Saturday, March 7th at 6pm at the Palais am Funkturm.
In collaboration with the Cologne-based consultancy firm, COMPASS GmbH and as ITB partner, the team of students will examine the areas: design, creativity, booth division, B2B as regards personnel, informative literature, activities / special promotions as well as the overall impression before awarding prizes for the best trade show appearances in eleven standard and two special categories.
In order to ensure maximum transparency and objectivity, a second evaluation takes place among the 15 highest rated exhibitors in each category.
All information concerning booth evaluation and awards can be found online at www.cbs-bea.com.
For more details on our tourism program and cooperation opportunities, click here. Here you will also find information regarding our current research projects.
During the trade show, feel free to visit us at our stand, no. 202 in hall 11.1, located in close proximity to the radio tower; we look forward to seeing you! The Best Exhibitor Awards will be given out this year for the 15th time and have become a firmly established industry benchmark. Since its inception, the project has been under the guidance of Klaus Laepple, longtime president of the German Tourism Federation and honorary president of the German Travel Association.
Cologne Business School
European University of Applied Sciences
Hardefuststraße 1
50677 Köln
www.cbs.de
Contact
General Manager: Jan-Peter Jansen, e-mail: j.jansen(at)cbs.de
COMPASS: Martina Leicher, e-mail: leicher(at)compass-cbs.de
CBS Faculty: Prof. Dr. Florian Hummel, e-mail: f.hummel(at)cbs.de
Press Enquiries: Fritz Tänzer, e-mail: f.taenzer(at)cbs.de
CBS fair presence during the ITB 2015: Hall 11.1, Stand no. 202
As part of of the current master ranking conducted by the Center for Higher Education Development, CBS was voted the best college for business studies in Germany.
CBS
CBS
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Criteria of this press release:
Journalists
interdisciplinary
transregional, national
Miscellaneous scientific news/publications, Press events
English
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CBS
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