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05/09/2003 12:04

Gründe für die Auswahl eines MBA-Programms

Dipl.-Päd.;MBA(USA) Detlev Kran Marketing & PR
FIBAA

    "GLOBAL MBA 2002 SURVEY - OVERALL REPORT". Die Studie des General Management Admission Council (GMAC) zeigt die Gründe auf, warum Studierenden ein MBA-Programm wählen. Rankings liegen dabei erst an siebter Stelle.

    GLOBAL MBA
    2002 SURVEY
    OVERALL REPORT

    "As the table shows, slightly more than one-half (51%) said the schoolŽs accreditation status was extremely important in their enrollment decision. Location - at 35% - is a distant second. The next three criteria - prestige of the school, quality/reputation of the faculty, and career options available to graduates - appear almost equal in importance.

    The specific curriculum offered is extremely important to 26%. And, at 25%, about one-half as many graduates find published rankings extremely important as find school accreditation extremely important. Other criteria evaluated are extremely important to fewer than 20% of this yearŽs graduates.

    School Selection Criteria Extremely Important

    It was an accredited program 51%

    Location 35%

    Prestige of the school 30%

    Quality/reputation of the faculty 29%

    Career options available to graduates 28%

    Specific curriculum offered 26%

    Published rankings 25%

    The schools reputation in placing graduates 23%

    Diversity of faculty and students 19%

    Financial cost of school 18%

    Availability of scholarships, grants or other financial aid 15%

    Reputation of alumni 15%

    Convenient class schedules 15%

    There were people like me at this school 11%

    My employer paid for my education at this school 10%

    Personal experience as an undergraduate 7%"

    Mit freundlichen Grüssen
    Detlev Kran
    Leiter der Geschäftsstelle

    -------- FIBAA - Qualitätssicherung beim Bachelor und Master ----------
    --------- Akkreditiert vom deutschen Akkreditierungsrat -----------
    -------- Mitglied beim European Quality Link (EQUAL)und --------
    ---- European Network for Quality Assurance in Higher Education ----

    FIBAA-Geschäftsstelle
    Adenauerallee 73
    53113 Bonn
    Deutschland

    Tel: 0700-342-222666
    Tel: 0049(0)228-280356-0
    Fax: 0049(0)228-280356-9
    E-Mail: kran@fibaa.de
    Internet: WWW.FIBAA.de
    Mobil: 0170-1870649
    Privat: 0173-2690974


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    Criteria of this press release:
    Economics / business administration
    transregional, national
    Science policy, Studies and teaching
    German


     

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