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10/15/2008 17:12

BASF Podcast: Food Fortification - Using Vitamins to Counter Malnutrition

Rainer Müller-Müffelmann Corporate Innovation Communications
BASF SE

    In this podcast you will learn how food fortification can help prevent children going blind.
    http://www.basf.com/podcast

    According to UNICEF, 40 to 60 percent of children and young people in developing nations are affected by a lack of vitamin A. This makes it the most widespread form of malnutrition. Micro-encapsulated vitamin A that is added to staple foods such as oil, sugar or flour is a fundamental contribution to solving this problem.

    BASF Corporate Communications started a regular bilingual Podcast service in April 2007 to report on BASF's innovations and research and development activities in an easy-to-understand, informative and entertaining way.

    Listen to the audio reportage with Dr. Andreas Blüthner (Global Coordinator BASF Micronutrient Initiatives) and Dr. Lutz End (Research "Formulation Technologies Nutrition" at BASF).

    Direct subscription via RSS-Feed or iTunes (search for "basf"):
    http://corporate.basf.com/en/podcast/innovation.xml

    Podcast Chemistry of Innovations, English editions:
    http://www.basf.com/podcast

    More information:
    Newsletter "Nutrition News" (Issue 1/2008) on Vitamin A www.nutrition.basf.com/pdf/news/Nutrition/BASF%20Nutrition%20News%201_2008_Vitamin%20A_050908.pdf

    Food Fortification
    http://www.food-fortification.com

    BASF Nutrition Ingredients
    http://www.nutrition.basf.com

    More podcasts:
    Podcast - The Chemical Reporter: http://www.basf.com/podcast
    In these entertaining episodes our Chemical Reporter answers questions on Chemistry in our everyday life. This week's edition: What is cling film made of?
    RSS-subscription: http://corporate.basf.com/en/podcast/reporter.xml

    Direct iTunes subscription when iTunes is installed (or search for "basf"):
    itpc://corporate.basf.com/en/podcast/reporter.xml
    itpc://corporate.basf.com/en/podcast/innovation.xml

    The use of the audio material is royalty-free when naming the source. We appreciate information on the use to podcast@basf.com.

    BASF is the world's leading chemical company: The Chemical Company. Its portfolio ranges from oil and gas to chemicals, plastics, performance products, agricultural products and fine chemicals. As a reliable partner BASF helps its customers in virtually all industries to be more successful. With its high-value products and intelligent solutions, BASF plays an important role in finding answers to global challenges such as climate protection, energy efficiency, nutrition and mobility. BASF has more than 95,000 employees and posted sales of almost €58 billion in 2007. BASF shares are traded on the stock exchanges in Frankfurt (BAS), London (BFA) and Zurich (AN). Further information on BASF is available on the Internet at www.basf.com.

    Editorial contact for Podcast:
    BASF SE
    Rainer Mueller-Mueffelmann
    Corporate Innovation Communications
    Phone: +49 621 60-41040
    Fax: +49 621 60-20548
    E-Mail: podcast@basf.com


    More information:

    http://www.basf.de/podcast - BASF podcasts in German
    http://www.basf.com/podcast - BASF podcasts in English
    http://www.nutrition.basf.com/pdf/news/Nutrition/BASF%20Nutrition%20News%201_200... - Newsletter "Nutrition News" (Issue 1/2008) on Vitamin A
    http://www.food-fortification.com - Food Fortification
    http://www.nutrition.basf.com - BASF Nutrition Ingredients


    Images

    Chemistry of Innovations - BASF's monthly innovation audio magazine
    Chemistry of Innovations - BASF's monthly innovation audio magazine
    Source: Source: BASF -The Chemical Company, 2008


    Criteria of this press release:
    Chemistry, Nutrition / healthcare / nursing
    transregional, national
    Research projects
    English


     

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