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Image for: Psychologie: Wer mit krummen Zahlen handelt, ist erfolgreicher


Dr. David Loschelder hat mit Kollegen aus Lüneburg und Trier herausgefunden, dass präzise Startgebote in Preisverhandlungen einen höheren Endpreis nach sich ziehen.
Dr. David Loschelder hat mit Kollegen aus Lüneburg und Trier herausgefunden, dass präzise Startgebote in Preisverhandlungen einen höheren Endpreis nach sich ziehen.

Foto: Universität des Saarlandes/Thorsten Mohr

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