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Image for: Oxytocin beflügelt die Spendenneigung für humanitäre Projekte


Prof. Dr. Dr. med. René Hurlemann und Nina Marsh von der Medizinischen Psychologie des Uniklinikums Bonn untersuchen den Einfluss des Bindungshormons Oxytocin auf die Produktwahl von Konsumenten.
Prof. Dr. Dr. med. René Hurlemann und Nina Marsh von der Medizinischen Psychologie des Uniklinikums Bonn untersuchen den Einfluss des Bindungshormons Oxytocin auf die Produktwahl von Konsumenten.

(c) Katharina Wislsperger/Ukom UKB

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